We are committed to providing all users with a positive experience in using our site.

Our organizational philosophy includes a section on Customer focus first which says:

  • We aim to provide the best possible user experience by putting the interests of our users first.
  • It is only through excellent user experiences that visitors will come back and tell their friends.
  • By always putting the visitors first we can be: The best place to shop online.

We want to be known as a service that:

  • Provides a Hassle Free Return Policy
  • Makes it easy for people to find their perfect product
  • Provides a secure, easy-to-use online product
  • Responds to suggestions from customers to improve our site
  • Is solution-oriented and works with our users to address problems
  • Provides fantastic customer service and sets an example in this way
  • Is courteous and professional at all times
  • Is consistent in our responses and the information we provide
  • Listens to our customers and takes all issues seriously
  • Apologizes when appropriate and is not afraid to acknowledge when we have messed up
  • Responds to every email we receive, and provides helpful and timely responses
  • Goes the extra mile – always asking ‘what else can I do?’ and ‘how can I do more?”
  • Delivers on its promises
  • Fixes everything twice – once when the problem first occurs and second by finding a way to stop the problem happening again



Everyone can expect:

  • Courteous, professional and enthusiastic staff
  • Staff with the knowledge, authority and responsibility to deal with your enquiries or to be able to refer you to someone who has.
  • A solution-oriented focus when dealing with your questions and a commitment to working with you.
  • Confidentiality and respect for your privacy
  • All emails and phone calls will receive a prompt response in line with our standards
  • Clear and accurate information, and an easy-to-use service


Everyone can help us by:

  • Ask us first if you have any questions, don’t assume your problem can’t be solved
  • Telling us as soon as possible of any problems or potential problems
  • Treating our staff courteously
  • Providing feedback to enable us to improve our service
  • Providing accurate information in your dealings with us
  • Working with us to solve any problems you may have.